Liviana Conti is the Italian mastermind behind inventive knitting.
Open to experimentation, the knitwear she produces is the very thing that leads us to discover the stylist's personality.


In 1976 Liviana Troffei came out with a knitwear line for children under the name "lamelamatura".

The creative intuition of Liviana, head of the style office, plus the entrepreneurial talent of Roberto Conti, general manager of the company, meant that by 1982 there was the first production of a brand of Total Look women's knitwear which has now become hard fact and an international griffe into the bargain: Liviana Conti.

The operative centre was founded in Savignano sul Rubicone, Italy, where it still carries out most of the production, while the showroom is in Milan. Product distribution stretches beyond their leading market (Italy) to other parts of Europe and the rest of the world: France, Germany, Benelux, Spain, Switzerland, China, Japan, Russia, Hong Kong, Taiwan, Australia, the United States and Canada.

The company was purchased by the Light Force SpA group. (2008), already owners of the brands TWIN-SET Simona Barbieri, as a second line and brand devoted to the younger set.